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Business Activities and Performances
The Wholesome Foods Education business, which is promoted by Pulmuone since 2010 to form healthy dietary habits, is composed of customized courses by life cycle for children, adults, and seniors. It will help people learn where and how the foods we eat come from, how to choose wholesome foods, as well as educate children on healthy eating habits. This will not only contribute to healthier eating habits but improved health for all people.
Wholesome Foods Classes Performance in 2019
| Target | Category | Business | Goal | 2019 Performances |
|---|---|---|---|---|
| Children (aged 6 - 13) Preschool Children Elementary Students | Education to form habits | Wholesome foods education for kids | To help them choose wholesome foods and form healthy dietary habits from an early age |
Number of Times: 1,162 times Number of Trainees: 26,920 people |
| Adults (aged 20 - 40) | Education to form behaviors education | LOHAS diet class for adults | Practice of healthy eating habits for parents, nutrient (teachers), child care teachers and university students who are a leader in children’s foods |
Number of Times: 155 times Number of Trainees: 4,073 people |
| Seniors (aged 60 or older) | Wholesome foods class for seniors | Promoting health by improving the dietary habit of the elderly |
2 villages Village table: 110 times Dietary education: 10 times Healthy life education: 23 times |
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| Global | Food culture education and spreading | Global wholesome foods business | Contributing to solving nutritional deficiencies in countries and regions | Completion of facilities at Afgan tofu factory / Development of 5 types of Afgan tofu prototypes |
LOHAS diet class for adults
Global wholesome foods business for Afghanistan kids
The Pulmuone Foundation in engaged in environmental education businesses, namely the “Good Cleaning Class” and “Good Water Education Class.” Through the “Good Cleaning Class,” children can enjoy the practice of cleaning like play and develop a mindset of care for their neighbors and environment. The “Good Water Education Class” is based on a systematic process so that children can enjoy learning how to conserve the environment and save “water,” which makes up the largest portion of human body and the earth.
Environmental education operation system, 2019 performances
| Target | Category | Business | Goal | 2019 Performances |
|---|---|---|---|---|
| Preschool Children Elementary Students (aged 6 - 13) | Education to form habits | Good Cleaning Class | Educating healthy life practices through cleaning habits from an early age |
Number of Times: 533 times Number of Trainees: 13,449 people |
| Elementary Students (aged 11 - 13) | Education to change awareness | Good Water Education Class | Educating the importance of water conservation and water resource saving practices |
Number of Times: 100 times Number of Trainees: 2,514 people |
Good Water Education Class
Volunteer work of LOHAS Designer
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- Korean cooking class for multi-cultural families
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- Volunteer activities in village, Ganghwado
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- Gimjang kimchi sharing activities
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- Baking love bread
Volunteer work of LOHAS Designer
LOHAS Designer, which was established in July 2009, is carrying out activities that the local community needs, based on systematic volunteer work by Pulmuone employees. Pulmuone introduced a system that recognizes volunteer activity hours as regular work hours to actively support volunteer activities.
Kimchi School
Kimchi School
The “Museum Kimchikan,” which is Korea’s first Kimchi Museum operated by Pulmuone, provides Kimchi School programs for children, foreigners, and multi-cultural families. The programs for each target help people easily understand kimchi. In 2019, a total of 7,397 people participated in the Kimchi School program.
“Best Partners Day,” win-win development roundtable meeting
2019 Pulmuone “Best Partners Day”
Pulmuone held its “Best Partners Day” in March 2019, which is Pulmuone’s representative mutual growth program to realize win-win cooperation with partners and express gratitude. Pulmuone”s Best Partners Day is a roundtable meeting where Pulmuone invites partners to express gratitude, shares Pulmuone’s business direction and vision, and strengthens willingness to realize sustainable growth. This event was first started in 2007 and has been held for 13 years. The 2019 Pulmuone’s Partners Day organized by Pulmuone Strategic Purchase Office was held under the theme of “Proud of U”: partners are proud of Pulmuone and its companions moving forward together. Thanks to the generous help and support of its partners, Pulmuone was be able to grow as a representative Wholesome Foods and LOHAS company representing Korea, and the company will do its best to grow as a global LOHAS company loved by people around the world.
Pulmuone’s representative mutual growth program
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The existing programEducation, trading seminar, Pulmuone researcher dispatch support, financial support, mutual payment system expansion -
2019 new programStrengthening food safety capabilities, win-win cooperation fund, health and welfare benefit support, CCM (Customer Centered Management) certification, consulting support after the introduction of CP (Compliance Program)
“2019 For Me, For the Earth” campaign
Pulmuone produced videos that show how easy everyday life practices to improve sustainability for humans and nature, providing them to various stakeholders including employees and customers. The “2019 For Me, For the Earth” campaign was produced in three versions: Part 1: Sustainability, Part 2: Vegetable Protein, and Part 3: Animal Welfare. Learning the sustainability practices in For Me, For the Earth isn’t hard, and you can watch the videos on YouTube. Pulmuone will continue to provide more information and tips about sustainability in the future.
Composition of “2019 For Me, For the Earth” campaign
Part 1: Sustainability
Daily life practices are introduced to promote sustainability for humans and nature, which corresponds to the 2019 campaign opening. These include using non-disposable tableware, eating vegetable proteins, and using animal welfare products.
Part 2: Vegetable Protein
It is easy to practice sustainability for Me, For the Earth through vegetable proteins. Eating only tofu, vegetable proteins, rather than eating meat can help reduce CO2 emissions.
Part 3: Animal Welfare
The importance of animal welfare is encapsulated in the message of “Everyone is happy when animals are happy.” Pulmuone Foods plans to replace all edible eggs sold by 2028 with 100% animal welfare eggs.
Pulmuone’s campaign to deliver sustainability value, “For Me, For the Earth,” has grown from a public service advertisement for spreading Wholesome Foods into a deeper message ‘Taste at an early age decides your taste for life.’
Natural taste of Wholesome foods
- 2012
+ Taste at an early age decides lifelong health
- 2013
- 2013
- 2014
- 2014
- 2015
- 2015
+ Practice of 211 diet with nutrition balance
- 2016
One perfect meal
- 2017
- 2017
How We Eat Today
- 2018
- 2018
- 2019
- 2019
- 2019
- 2019
- 2019
- 2019
280, Gwangpyeong-ro, Gangnam-gu, Seoul
Phone : +82 08-022-0085
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